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The New Controllership
By Steve Ernst, CPA
Over the years I have attended a number of AICPA conferences for financial and accounting executives in business and industry. Because the AICPA's membership (and the CPA population as a whole) has become almost evenly split between CPAs in public practice and those in business, industry and academia, it made sense to give additional focus to the CPE, updating and general educational needs of the CPAs in business and industry.
Now and then
The Spring Controllers' Workshop was recently held in San Antonio and SAP was
again very pleased to be one of the sponsoring organizations. The conclusions
I drew as a result of my attendance were the culmination of a couple of years
of observations, and I wanted to share those with you.
Historically, these events have been much more detail-oriented, with a lot of
cookbook theories, FASB updates, prescriptive thinking, transaction-based examples,
tax return preparation minutiae, and some SEC matters thrown in for the executives
attending from publicly held organizations. Things have changed. Sure, there
still are some very valuable and well-attended sessions on recent FASB and EITF
matters and legal and tax updates, as well as timely presentations on the convergence
of the FASB and IASB. But, as has been the case for the last few years, there
were more sessions focused on strategic matters in today's corporate atmosphere
and they were presented so that the size of the organization from which the attending
CFOs and controllers came didn't matter. These topics covered such areas as facing
challenging situations and ethical conduct within a financial function; corporate
social responsibility; developing a team that consistently performs at a high
level; audit committee effectiveness; internal control guidance for the smaller
company; and the new challenges of corporate governance.
If anything, this transformation indicates the movement of the controllership
function into a more strategic position within a company and how, in a number
of small and midsize companies, the need to centralize or aggregate the CFO and
controller positions and responsibilities has required that the executive holding
this position be better prepared to manage the execution of a strategic financial
plan as well as maintain a system of financial and operational controls.
Another indication of how the controllership function has matured was the intense level of attention the participants paid to these presentations and the discussion after the presentation on the topics covered. Of all the AICPA and state society events I've attended, those attending the AICPA's Controllers' Workshops have always impressed me with their focus on content and quality of the Q&A portion of each session.
Confluence of subject matter
Although each session of the recent Controllers' Workshop stood on its own in
terms of content and presentation, there did appear to be a natural confluence
of thought reflecting what's been happening in the world of corporate finance
and accounting over the last five years. The impact of Sarbanes-Oxley continues
to be the buzz. The SOX discussions, bracketed by topics covering the COSO internal
control guidelines for smaller businesses and the need to think about corporate
governance very early in a company's life cycle, were examples of where the discussions
among the attendees tended to go. When you combine the above with the examples
given in the discussion of situational ethics, you had a great basis for discussing
the current trend of restatements and what was driving that trend. Although most
companies represented were not covered by SAB 99.
Are we changing?
Is what I perceived at the Controllers' Workshop an actual change in the way
controllers are being viewed and the way they view themselves and their responsibilities,
or is it a reflection of the times and the pressures all financial executives
feel when pursuing corporate and personal goals and trying to maintain a high
level of ethical conduct in an ever expanding world with a myriad of rules,
regulations and changing economic environments? I believe it's a combination
of both. Today, there is a change in the way private business founders and owners
and the way public company boards of directors and audit committees view the
role of the controller and the role that position plays in the corporate hierarchy.
There is more expected from the controllership function, both professionally
and personally, and the bar being higher is reflected in the way controllers
look to continually keep themselves updated and prepared to meet those expectations.
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